| While India has always been famed as a country with a very high Savings rate, it is ironical that our domestic populace still continues to “Park their Wealth” in low yielding Bank/ Post-Office deposits and Traditional Insurance products.
The Retail investors more often than not lose money in the Stock Market, are ready to invest at levels of 19000 and above but not at 15000 levels. This shows that people go with the flow and are more interested in the “Index level” rather than the “Actual Valuation of the Index”. Moreover a product such as Mutual Fund which can provide a smart way of investing is overlooked and viewed with skepticism.
It was in such a backdrop that SS Advisory was started to enhance financial literacy so that investors can make Informed Financial decisions .
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